belif

Korean belif creates skin care products that use natural medicinal herbs as raw materials. The background to the brand is the history and know-how of Napier's herbal shop which was founded in 1860. belif is one of the most popular K-beauty brands in the US and it has grown in popularity tremendously in Europe as well. The belif brand is based on i.a. to the following promises:

• real ingredients
• safety (the products do not contain synthetic preservatives, perfumes, dyes, mineral oils or animal ingredients)
• timelessness