Articles
Ethics and transparency are among the greatest values in beauty today. However, there is a lot of uncertainty regarding animal testing and cruelty-free labels - in this article, we will discuss the history of animal testing and address the current situation of animal testing in the EU and Korea 🐰
Yeppo & Soonsoo's CEO, Elisa Ahonpää-Kim, recently visited Korea to explore the latest K-beauty trends and future beauty innovations. From naturally glowing makeup to eco-friendly skin care and a focus on scalp health – here she shares the insights that will shape 2025!
AXIS-Y is a Korean skincare brand that offers climate-friendly and sustainable products based on natural ingredients and a community-driven approach. Through their two lines, 6+1+1 and ay&me, they combine innovation with skin care and sustainability, to provide the skin with both nourishment and protection in harmony with the planet. 🌎
