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Vilka var egentligen era mest köpta produkter under 2025? Vi har hela listan! Upptäck varför just dessa produkter blev köpta om och om och om igen. Är alla dina skönhetsfavoriter med på topplistan? Eller kanske hittar du en ny favorit? Upptäck 2025s mest köpta produkter!
The 2026 K-beauty trends are built around holistic well-being, biotechnology, and personalized beauty. In skincare, the focus is on prevention, sensoriality, and longevity thinking; in makeup, relaxed self-expression and skincare benefits; and in haircare, scalp health and glass hair aesthetics. Korean cosmetics continue to lead globally, combining technology, science, and aesthetics in a way that meets consumers' growing expectations – read the article where we compile the 12 biggest trends for 2026!
If you are new to Korean makeup and wondering "what is a cushion foundation really?" here is a simple guide. Learn how this innovative, caring product can revolutionize your makeup routine with product tips from our wide range of K-beauty.
Ethics and transparency are among the greatest values in beauty today. However, there is a lot of uncertainty regarding animal testing and cruelty-free labels - in this article, we will discuss the history of animal testing and address the current situation of animal testing in the EU and Korea 🐰
Gradient Lips and Cherry Lips are two of the hottest lip trends in K-beauty. One gives a romantic, natural look while the other creates a fuller effect. Learn how to recreate both styles at home and which products will help you achieve the perfect finish!
Discover the secrets behind Korean makeup! Learn to create a radiant glass skin look, apply base products in the correct order, and enhance your eye shape with Korean techniques. We also share tips for long-lasting makeup and trendy lip products.
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